Those of us in the business know that right now, and increasingly the more educated consumers know that the generic term “CBD Oil” can have a hundred different meanings. It could be low quality or mystery oil imported from overseas, oils from outdoor grows tainted with pesticides, heavy metals or other ingredients, inconsistent portioning and quality control at all levels of grow and production.
Add to that the increasing commoditization of CBD will reduce costs, margins and profitability.
Hyperponic‘s solution is Hypergrowntm something like the “Good Housekeeping Seal” for CBD oil. A reliable, trusted Brand Name, directly from us as the grower that tells consumers that they are buying a pure, consistent, well-tested, medical grade product. This gives them the comfort in knowing that the product they purchase is exactly want they want it to be.
Wholesalers, Distributors, Retailers and ultimately the end-user consumer will be able to identify Hyperponic’s quality oil by the Hypergrowntm seal they will use on their products. With the Hypergrown Seal, consumers will know they can trust the CBD ingredient in the products they buy.
So whether it’s a medicinal application, beverages, retail tinctures, gummy, or other edibles, consumers will come to search for the Hypergrown Seal as the sign of lab-tested and certified, high quality and consistent over time.